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WNC Business

Asheville Business Summit: Meet the Speaker - Brad Sugars

Jul 02, 2024 06:32PM ● By WNC Business

Brad Sugars started the ActionCOACH brand (formerly known as Action International) when he was in his early twenties. Today, the company is internationally recognized as the leading global business coaching firm and one of the leading and most awarded franchises in the world. 

Sugars has always been entrepreneurial. He displayed a natural curiosity for how to work smarter and get measurable results, and ran several small businesses while attending university. Due in part to talents developed at a relatively young age, Sugars' ability to help companies from a variety of industries flourish lead him to be known as “The Turnaround Kid”. Sugars was soon asked to speak to business owners and executives, sharing his tips and advice on marketing, sales, systemization, and team building. 

Today, ActionCOACH operates in over 70 countries and has more than 1,000 coaches around the world, coaching 15,000 business every week. The franchise has received numerous awards including Fastest Growing Franchise, Franchisee Satisfaction, Best Overall Company, and has been named the number one business coaching franchise in the world every year since 2004. Using the coaching strategies that have helped thousands of companies around the world,  Sugars and his executive team helped lead ActionCOACH and its coaches to some of its most profitable and best years. Today, Sugars’ official title is Founder, Chairman, and President of ActionCOACH, and he and his team are taking “business re-education” to new, more innovative, and exciting levels.

Now, known as one of the most influential entrepreneurs internationally, Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Sugars has become the CEO of more than nine companies in addition to ActionCOACH leader.

As a husband and father of five, Sugars is equally as passionate about his family as he is about business. That’s why he is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you.

To hear Sugars speak at the Asheville Business Summit on August 20, visit WNCSummit.com to book your tickets today.