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WNC Business

Asheville Tea Company announces cold brew release

May 02, 2024 08:18PM ● By WNC Business
ASHEVILLE - Asheville Tea Company announced the release of their new Cold Brew iced teas in three flavors and in new packaging. Each Cold Brew pouch contains three half-gallon brew bags meant for brewing by the pitcher, paired with your next cookout or relaxing in a rocking chair on a shady front porch.

Cold Brew Iced Teas are available on their website at, at specialty retail shops, and regional grocers including The Fresh Market and Ingles, as well as 46 Whole Foods Market locations throughout the Southeast starting May 2024.

Now in their eighth year of operation, Asheville Tea Company has grown from a farmer’s market startup to a name recognized throughout the Southeast with popular blends like Chamomile Lavender, Asheville Grey, and Elderberry Yaupon, as well as seasonal releases like Blue Ridge Mountain Mint, Pumpkin Pie Chai, and Snow Day.

In 2022 and 2023, Venture Asheville honored Asheville Tea Company as one of the fastest growing startups in the city. A lover of the creative process, Founder Jessie Dean said her blends are inspired by many things throughout Southern Appalachia from food and cocktails to flavor experiences and traditions. Blends that convey a sense of place and nostalgia like Spiced Apple Butter are staples for Asheville Tea Company. This blend was lovingly inspired by the Valle Country Fair, an annual festival held in Dean’s hometown of Valle Crucis that features the making of traditional apple butter.

Asheville Tea Company was on a mission to redefine how teas were sourced and enjoyed. By partnering with small regional farms for herbs and botanicals, they support and grow local value chains by working directly with regional farmers utilizing sustainable and regenerative agricultural practices. Working directly with farmers allows the company to blend with ingredients not widely found on the market, like Anise Hyssop and Tulsi and both ginger root and the ginger leaves.

For more information on Asheville Tea Company visit